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BRITISH KIDS ARE TOYING WITH A FORTUNE.
1st Feb 2006
British youngsters are the proud owners of £28 billion worth of high-tech equipment
in their own bedrooms, according to research by home experts Lloyds TSB
Insurance. While a third of youngsters own gadgets, entertainment and high-tech
equipment worth up to £2,000 in their bedrooms, as many as 1 in 10 children have up
to £5,000 worth behind closed doors.
The survey into kid's bedroom technology shows how easily the huge price tag is
wracked up, with over 7 in 10 kids owning TV's in their bedrooms, almost 6 in 10
owning a games console and over half owning a DVD player / recorder.
In addition, the following items made it onto the kid's bedroom must-have list:
. 51% have a hi-fi system in their bedroom.
. 40% have a video player in their bedroom.
. 34% have an iPod or mp3 player in their bedroom.
. 32% have a PC in their bedroom.
. 13% ...cont/
have digital TV or Sky TV in their bedroom.
. 10% have broadband connection.
The survey reveals that almost 9 in 10 children (88%) were given high tech items as
gifts, as opposed to purchasing items themselves with money earned from jobs (only
8%) or pocket money (only 5%). Despite the huge amount of gift-giving, less than 1
in 10 parents (9%) thought that buying children high-tech items as gifts spoilt them.
Half of parents (50%) felt their children deserved or needed the items and almost a
quarter (22%) said they thought these items kept kids entertained and out of trouble.
Significantly, 1 in 20 parents (5%) said children's bedrooms now hold more valuables
than any other room in the house.
Phil Loney, Managing Director Lloyds TSB Insurance said: "It may surprise some
parents, but our survey shows that British youngsters are quite literally, sleeping on a
gold mine. As new
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technology increases, so to does the value of British kid's
bedrooms, with many kids owning seven or eight individual high-priced items."
"With high tech trends set to continue, it's important that parents ensure their home
contents insurance is updated to include the ever increasing value of their kid's
bedrooms."
For more information on Lloyds TSB Home Insurance or a quote visit your local
branch, log onto Lloyds TSB Home Insurance. Save up to 15 per cent off normal premiums when you buy online.
Notes:
. Research conducted by Tickbox.net in January 2005. Sample size of 1312
. Population figures provided by the Office of National Statistics, as of
December 2005, there were 13,221.4 million under 18 year olds.
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By;- LloydsTSB Insurance tsb home, home insurance, tsb insurance, tsb home insurance, home contents insurance, home insurance save
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