National Riding Festival

03/04/2006 The National Riding Festival, which encourages thousands of people to take up the reins and start riding each year, has signed up one of the UK’s leading equine insurance providers, Petplan Equine, as its headline sponsor. To demonstrate its commitment both to the horse world and to encouraging participation at grass roots level, Petplan Equine’s sponsorship will see the re-introduction of the most successful activity ever undertaken by the Festival – the schools roadshow. This popular initiative will help support riding centres throughout the country to generate potential new long-term clients by attracting children who are new to riding and will see the campaign’s star turn, ‘Trigger’ the Festival’s mechanical cantering horse, touring primary schools throughout June. Support for the Festival is to be further increased this year by the British Equestrian Federation (BEF) investing £15,000 of Sport England funding into this summer’s campaign in recognition of the huge inroads the Festival has made in boosting the popularity of the sport and encouraging new riders. The BEF’s investment is in line with Sport England’s primary objective to increase participation in grass roots sport and the Federation will also assist the Festival by becoming involved at management level and exploring other funding opportunities to expand the campaign in 2007. The Petplan Equine National Riding Festival will launch in June with a national, month-long tour of primary schools ...cont/

By;- Petplan

leading equine insurance, insurance providers petplan, petplan equine national, national riding, petplan equine, pet insurance