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Pet food intolerance
INCREASE IN PETS WITH FOOD INTOLERANCES. 21st October 2005 - MORE TH>N calls for clearer labelling on pet food - • 55% of vets are seeing growth in pet illnesses relating to diet*. • Almost one in ten cats and dogs have food intolerances*. • Pets are now mirroring the human trend of special diets, e.g. wheat free and dairy free. • Pet food producers in the UK do not have to declare all ingredients on labels unlike human food. A new study* released today by MORE TH>N pet insurance reveals that a rising number of the nation’s pets are suffering from food intolerances and allergies, mirroring the trend amongst humans.
It is estimated that 40–45%** of the human population suffer from food intolerances and now almost 10% of pets do too. Contrary to popular belief, food intolerance is likely to be associated with the food that is most commonly eaten. Pets are most often allergic to wheat (e.g. biscuits) and beef; other common allergens include pork, chicken, milk, fish and soy***. Understanding and recognising dietary intolerance is difficult for pet-owners as recurring signs are often passed off as minor illnesses. Once diagnosed, healing the problem is not easy either. This is made worse because of a lack of legislation governing pet food labelling, which means pet owners cannot always clearly identify what they are feeding their pet. Currently, pet food manufacturers are not obliged to name actual ingredients and some pet food labels use loose terms such as ‘meat by-products’ and ‘cereal or animal derivatives’. MORE TH>N is calling for those pet food manufacturers to use better, more accurate labelling to assist pet owners and vets in diagnosing and preventing food intolerances. Nowadays 87% of UK vets are recommending ...cont/
more specialist diets for pets, compared to five years ago. Sophie de Pelet, MORE TH>N’s Veterinary Adviser, comments: “The way that we care and cater for our pets has changed over the last 50 years. Dogs and cats are no longer kept outside and fed on household scraps, but instead live indoors as part of the family. They tend to be fed more dried, cereal-based biscuits and canned food, the contents of which may be contributing to dietary problems. We all like to treat our pets, but feeding them snacks and titbits can also be at the root of dietary intolerance in affected animals.” Sophie continues, “Food allergy and intolerance symptoms that pets suffer from are very similar to those seen in humans, for example, eczema, dermatitis, vomiting, diarrhoea and lethargy, all of which can be difficult to attribute to diet alone as this can be caused by so many other disease processes. As a result, diagnosis and treatment can be a lengthy and thus costly exercise. Allergy tests carried out by vets can aid diagnosis, but can cost in excess of £200. Exclusion diets (containing unique forms of protein and carbohydrate specifically catered for the animal in question) will be necessary to confirm diagnosis. Most pet insurance policies will cover the costs of testing, so pet owners should check their policy details to avoid unexpected expense. ” Paula Peacock, Veterinary Nurse, Yorktest Veterinary Service, Europe’s leading specialist in food intolerances, comments: “Since we launched our allergy testing service for pets in 2000, more than 12,000 pets have been tested for suspected food allergies and the results, together with the subsequent action of both vets and owners, have proved to be beneficial. “There is now a wide range of veterinary
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prescription diets available and while normal pet food is often poorly labelled, there is also an ever-growing range of hypoallergenic diets which do state all ingredients clearly to the benefit of pet owners and vets. Vets will often also recommend a home-made diet – as with humans, prevention is often the best cure.” 95% of vets surveyed agreed pet insurance was a responsible thing for pet owners to have. Insurance can give you the peace of mind that vet bills will be covered should your pet fall ill. Notes:
*MORE TH>N surveyed 350 vets and 1,700 pet owners by mail in June 2005. ** According to Allergy UK *** http://www.petz.co.uk/vetontheweb/new/article12.html MORE TH>N pet insurance features and benefits (as of 21st October 2005) :
• Up to £7,000 ongoing vet’s fees cover for each and every new injury and illness - cover includes consultations, x-rays, surgery, medication and food intolerance testing. • No time limit - our vet’s fees cover offers protection against long term ailments such as arthritis or eczema (not just the first 12 months like some other providers). • No maximum age limit for cats and dogs. • Specialist pet call centre manned by animal lovers. • Up to £600 towards advertising and a reward if a pet goes missing. • Up to £600 in boarding kennel or cattery fees if the policyholder is hospitalised for more than four days. • Up to £600 towards the purchase price of a pet if they go missing, are stolen or pass away due to illness or an injury. • Up to £2 million liability insurance if a dog causes an accident or damages someone else's property. • Free membership to the Missing Pets Bureau for one year. • 24 hour serious illness and bereavement counselling helpline.
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By;- MORETHAN pet insurance
pet food, th>n pet insurance, pet insurance reveals, pet insurance, most pet insurance
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pet food, th>n pet insurance, pet insurance reveals, pet insurance, most pet insurance