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Winter can drain cash.
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Gift Fest This Christmas
Gift Fest This Christmas
UK Kids To Enjoy A 1.4bn Gift Fest This Christmas.
Father Christmas’ annual visit gets the kids excited, but that’s where the magic ends for UK parents as they gear up to spend a whopping £1.4billion* on presents this year.
Research by Churchill Home Insurance reveals that parents are planning to shell out £119 on presents for each of their children this year. And it doesn’t end there – the same adults are expecting to spend a further £16** on every other child they know.
Kids across the country already have more than £7.3billion worth of toys and gadgets in their bedrooms including TVs, stereos and games consoles.
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* Research commissioned by Churchill Home Insurance with 1,936 UK parents, October 2005. £1.4bn = £119.78 (average spend) x 11,858,857 (number of 0-16 year olds in the UK) Source: National Bureau of Statistics
** Research commissioned by Churchill Home Insurance with 1,936 UK inhabitants, October 2005. £16.25 = £192,795,363 (total expected spend) / 11,858,857 (number of 0-16 year olds in the UK) Source: National Bureau of Statistics
*** Research commissioned by Churchill Home Insurance with 1,936 UK inhabitants, October 2005. 20% = £618 / £120
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Holidaying to excess
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